This module was designed to foster a deep appreciation for the artistry and functionality of letterforms, emphasizing the joy and enthusiasm that typography brings to design. It aimed to develop a keen awareness of how letterforms can be selected, manipulated, and arranged to create visually compelling and effective communication. Throughout the module, we explored the historical, cultural, and technological developments that have shaped typography over time, examining how different writing systems and typographic styles have evolved in response to societal changes and technological advancements. By understanding these influences, we gained insight into the vast array of typefaces and their role in the design and presentation of ideas through the visible word.
For our final project, we were tasked with producing a magazine based on Baseline, a publication dedicated to typography and visual communication. I chose to focus my project on the Chinese language, as I am deeply passionate about sharing its rich cultural significance, history, and visual uniqueness with a broader audience. Through this magazine, I aimed to highlight the beauty and complexity of Chinese characters, exploring their evolution, calligraphic traditions, and modern adaptations in contemporary design. By incorporating visually engaging layouts, thoughtful typography, and compelling editorial content, my goal was to create an informative and vibrant publication that not only celebrates the Chinese language but also promotes a greater appreciation for linguistic and cultural diversity in design.
